
The article discusses the initial excitement of receiving digital leads for marketers and entrepreneurs but quickly addresses the challenge of sorting genuine inquiries from spam. It emphasizes the importance of lead quality over quantity and introduces a simple, zero-tech lead processing system. This system relies on a quick four-step response sequence for new leads, categorizing…

Boost your sales with proven lead generation strategies. Learn how to attract qualified leads and turn them into paying customers. Get expert tips from Mafost Marketing. Imagine you’re a fisherman. Your business depends on catching fish. But what if you’re casting your net in the wrong part of the ocean? You’re not going to catch…
CRO is not just about landing pages. Conversion Rate Optimization (CRO) is about getting the most output for your marketing input – maximizing your investment. That means more ROAS, more ROI on capital investment, more sales, more leads. Lead-gen, website traffic, growth, growth, growth…that’s CRO.
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