From Organic Reach to Generative Search, The New SEO
Mafost Marketing is pioneering Traffic Growth through Generative Engine Optimization (GEO), blending traditional SEO with AI-driven strategies. By leveraging generative search, strategic social content, and Microsoft ads, they enhance visibility and traffic for brands. The case studies illustrate successful methods for SMBs navigating generative search.
How Social Media Builds a Brand’s Knowledge Graph
Tired of focusing on vanity metrics? Need to rank in AI Searches? Discover how your social media efforts can do more than just get likes. This article reveals how a smart social strategy across all your channels is the secret to building a robust brand knowledge graph, making your business an authoritative and trusted source…
5 Free or Low-Cost AI Tools for Your Small Ecommerce Store
AI in Ecommerce: Level Up Your Small Store with These 5 Smart Tools E-commerce in 2025 is more competitive than ever. As a small business owner, a startup store, or someone expanding their product line onto Shopify, Squarespace, or WordPress, you’re constantly seeking an edge without breaking the bank. You’ve got an amazing product, a…
Beyond Setup: The Real Reasons Your Ad Campaigns Need Ongoing TLC
It’s a common scenario: a small business or startup, eager to boost their online presence, invests in setting up their first ad campaigns. They often see initial promising results, then decide to manage things themselves. But frequently, the desired growth plateaus or even declines. If this sounds familiar, you’re not alone. Many businesses fall into…
No Reviews? How a Loss Leader Strategy Can Build Trust (and Sales) for Your New Shopify Store
You’ve poured your passion into a new product line, maybe even built a thriving physical store or Amazon presence, and now you’re finally launching your own Shopify store. It’s exciting, right? But then the inevitable happens: you hit publish, and your beautiful new product pages stare back at you, completely devoid of reviews. As someone…
Real Talk About Your SEO and What Really Matters
Hey friends, let’s cut the noise. We’ve all been there, right? Drowning in “best practices,” “algorithm updates,” and the endless drumbeat of what Google wants. It’s enough to make you just throw your hands up and outsource everything to a bot (Big AI Mistake!). But let’s be real for a minute. Your business, your passion…
Two Things E-commerce Startups Must Understand About Social Media Ads
Launching an e-commerce store is an exciting venture, but navigating the world of online advertising, especially with a limited budget, can feel daunting. Many startups, are eager to leverage platforms like Instagram and TikTok for growth. While social media ads are powerful, it’s crucial for new e-commerce businesses to understand their role, particularly in the…
7 Actionable SEO Tips for Using AI in 2025
Discover how AI-generated content and social commerce trends, mirroring the PPC revolution, demand adaptation. Get 7 SEO tips to cross-pollinate strategies for greater online success. “Alright, we fired our SEO guy and paid for this software that uses Chat GPT to generate website content!” Navigating the AI Content Landscape and Cross-Pollinating with PPC Trends Just…
Now or Never: AI For SEO Success (lessons from dinosaurs 🦖)
Embrace AI For SEO Success (Or Become a Dinosaur) Let’s be real, folks. AI in SEO is like that new kid in school who’s either going to be your best friend or steal your lunch money. It’s a game-changer, and whether you like it or not, it’s here to stay. There are a few major…
Beyond the Algorithm: Showcasing E-E-A-T Through Authentic Social Media Content
While your website is the cornerstone of your SEO efforts, tapping into the raw, authentic power of social media content can supercharge your E-E-A-T signals and elevate your brand’s credibility. Ever thought of your social media content as the key driver of website SEO? If not, think again. We like to call it, Search Everywhere…
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